| By: |
Zhelyu Vladimirov (Sofia University St. Kliment Ohridski, Faculty of Economics and Business Administration);
Sonia Mileva (Sofia University St. Kliment Ohridski, Faculty of Economics and Business Administration) |
| Abstract: |
The search and accumulation of information online for the travel purposes
follows three different stages: pre-trip, during-trip, and post-trip. We study
the online behavioural patterns before the trip (planning), responsible for
the creation of reliable own expectations, obtain ideas and make selection of
attractions and places to be visited; evaluation, comparison of alternatives,
booking and payment or other transactions to service suppliers. The data are
obtained through the standardised questionnaire from 212 tourists in Bulgaria.
The research reveals the tourists’ attitudes and practices in respect to the
Internet as a source of information and a means for booking and buying online
tourist products/services. The obtained results contribute to more in-depth
understanding of tourist’s behavioural patterns of tourist in Bulgaria,
practical feedback for suppliers and stakeholders in tourism about the quality
of the websites and metasearch engines functionalities. |
| Keywords: |
travel information search, on line purchase, behavioural pattern, Bulgaria |
| JEL: |
L83 |
| Date: |
2017–11 |
| URL: |
http://d.repec.org/n?u=RePEc:sko:wpaper:bep-2017-10&r=tur |