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on Information and Communication Technologies |
By: | Nordin Abdul Jamil; Assoc. Prof. Dr. Nik Kamariah Nik Mat (Universiti Utara Malaysia) |
Abstract: | Internet purchasing has been a growing phenomenon around the globe, especially among countries that have well-developed infrastructure for marketing activities over the Internet. Despite of the world internet potential, the growth of actual number of internet users who purchased online in Malaysia has been quite low, but it is gaining popularity Thus, our study intends to investigate the drivers of internet purchasing behavior in Malaysia based on the application of Theory of Planned Behavior (TPB). This study examines the relationships between attitude, subjective norms, and perceived behavioral control toward intention to purchase and actual internet purchasing. Data was collected from 290 internet users consisting of executives of private firms in Malaysia via questionnaires and analyzed using Structural Equation Modeling (SEM). The result of generated model conforms to goodness of fit and produces two direct significant impacts on actual online purchasing (purchase intention and attitude), thus supporting hypotheses H1 and H2. Finally, the generated model achieved SMC (R2) explaining 39.4 percent variance in actual online purchasing, and 11.0 percent variance on purchase intention. The findings are discussed in the context of internet purchasing behaviour in Malaysia |
Keywords: | TPB, Actual online purchasing, Purchase intention, Attitude, Subjective Norms, Perceived Behavioural Control |
JEL: | M00 |
Date: | 2011–06 |
URL: | http://d.repec.org/n?u=RePEc:cms:1icm11:2011-036_284&r=ict |
By: | Luigi Reggi (University "La Sapienza" of Rome, Department of Public Economics); Sergio Scicchitano (Ministry for Economic Development, Department for the Development and the Economic Cohesion) |
Abstract: | EU Structural Funds represent by far the main source of funding for innovation in general and for eservices in particular in the lagging regions of Europe classified into the “Convergence” objective. The paper explores the amount of resources dedicated to public e-Services and Information Society by elaborating European Commission data on programmed resources for the 2007-13 period. Moreover, the paper represents the first attempt to use a quantitative approach – i.e. a principal component analysis and a cluster analysis – in order to identify the different strategies adopted by European Regions for Information Society development. The results shows that in the “Convergence” Regions, a specific “public e-services strategy” emerges. Regions investing in public e-services tend to concentrate available resources to e-government or e-health, while very low percentage of total funding is dedicated to the other categories such as broadband or infrastructural services. |
Keywords: | Information society, regional policy, Cohesion Policy, Structural Funds, e-Services, e-Government, Cluster analysis. |
JEL: | H83 O38 |
Date: | 2011 |
URL: | http://d.repec.org/n?u=RePEc:urb:wpaper:11_10&r=ict |